Monday 6 May 2019

Leaflet design

When folded out the leaflet displays the information of the event, including the time place and price as well as the slogan for the project and the instagram and logo.

Scenes from the films to give people an idea of what they are like. Although this works in an informative way, it appears boring, unprofessional and doesn't link with the rest of the design of the branding.

Patterns work better as it appears more professional and unique. Has a stronger brand identity and relates to the concept of more as patterns are made in kaleidoscopes. Each pattern is matched with the film to communicate the genre, for example little miss sunshine is polka dots, which is perceived as a fun pattern, compared to get out which uses a square pattern, perceived more of a serious visual.

Removed lines for a more professional look. Increased thickness of design to fill the space more.

Added timings and removed lines for more information and professional look.

No comments:

Post a Comment