further ideas

Leaflet idea test

The leaflet is hexagon shaped for continuity and folds up concertina style so it can be read as a book or folded out to read everything as one page.

Inside has all of the films.

Other side has all the information.

Front with a logo that uses an eye, linking to the kaleidoscope aspect of the project.

Back of leaflet with the instagram handle and a closed eye to communicate the therapeutic aspect of cinema .

Sketch for the instagram content

Instagram has the kaleidoscope gif as well as all of the information of the event and each film. Scenes of the films will be made into kaleidoscope gifs with the time of the showing and description of the film in the caption. Problem and solution posts, each explaining why you should go to the cinema, and especially to this event. Illustrations that use the colours or patterns and the hexagon shape for continuity.

Idea for posts for the instagram where the kaleidoscope and an illustration of someone using it is labelled to explain the concept.